Our Story

Sana Packaging designs and develops cannabis packaging for a circular economy using 100% plant-based hemp plastic, 100% reclaimed ocean plastic, and other sustainable materials.


Packaging should be regenerative and help heal the environment throughout its lifecycle.

We believe in designing for recovery and using rapidly renewable and regenerative resources. We believe in a circular economic model where packaging is designed to help heal the environment.

Made in the USA with a commitment to quality and customer service.

In an increasingly global economy, localization is more important than ever. We're proud to be a Made in the USA company committed to supporting domestic agriculture and domestic manufacturing. We work with our clients from ideation to delivery to ensure a high level of quality and customer service.

It's time to change the narrative.

The linear "take-make-dispose" economic model has led to scarcity, volatility, and unaffordable pricing. The way we think about sustainability, disposable products, and waste recovery needs to evolve. We need to transition to a circular economic model. A circular economy is restorative and regenerative by design and meant to build economic, natural, and social capital.

Pete Kember
Director of Sales

Pete earned a BA in Marketing at the University of Denver. Prior to Sana Packaging, Pete spent six years at Bhakti Chai working in sales and marketing. Pete helped Bhakti Chai scale from a local Colorado company to a national brand distributed at Whole Foods, Target, and other major retailers.

Ron Basak-Smith
Co-Founder & CEO

Ron earned his BA at Ithaca College and his MBA at CU-Boulder. Ron is a member of Colorado’s Recycle Colorado Council, Denver’s Cannabis Sustainability Work Group, and the RII’s Waste Management Work Group. He also sits on the NCIA’s Packaging & Labeling Committee. Prior to the cannabis industry, Ron worked in the liquor industry.

James Eichner
Co-Founder & CSO

James earned his BA at Colorado College and his MBA at CU-Boulder. James is a founding member of the WeedWeek Council and has written educational pieces for HEMP Magazine, MG Retailer, and more. James has also won several pitch competitions on behalf of Sana Packaging. Prior to cannabis, James worked in the social and environmental justice sectors.

August 2015
One day in Boulder, CO...

Ron Basak-Smith and James Eichner met while graduate students at the University of Colorado Boulder.

August 2016
They first bonded over...

A mutual love for the outdoors and in particular, skiing. After a year of hallway run-ins and small talk about snow conditions, Ron asked James if he wanted to work on Sana Packaging for a class project.

December 2016
After winning a pitch competition...

Where the legendary Hunter Lovins was a judge, Ron and James decided to pursue Sana Packaging outside of the classroom.

May 2017
The rest, as they say, is history...

Ron and James have been working on Sana Packaging full-time since May 2017. In July 2018, Sana Packaging launched the cannabis industry’s first 100% plant-based hemp plastic packaging solutions and in March 2019, Sana Packaging launched the cannabis industry’s first 100% reclaimed ocean plastic packaging solutions.

Proud members of...


Sana Packaging and Oceanworks® partnered to develop the cannabis industry's first and only source of packaging solutions made from Oceanworks® Guaranteed 100% reclaimed ocean plastic.

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